There’s no doubt that the tools for job hunters have improved over the last few years. Social media, with platforms like LinkedIn, are proving invaluable in helping careers grow across a wide range of professions.
The mistake that many job seekers make, however, is to simply upload their CV to sites such as LinkedIn – the truth is that this platform is a great marketing opportunity and you’ve got some prime advertising real-estate to play with.
Get it right, and it should draw potential employers to your profile and significantly increase your chance of getting that dream job.
No matter what stage you are in your career, having a strong LinkedIn profile can help you be discovered for new opportunities, so it is important it’s updated to reflect the current version of you.
Here are our top 6 tips on how to keep your LinkedIn profile fresh and engaging:
Did you know that the best way to get your CV noticed and to land an interview is to have an employee of the company refer you?
LinkedIn users can now request job referrals from their connections.Read more
Your LinkedIn profile is key to promoting your professional credentials online and relies heavily on search results to drive people to your information.
It’s a great idea to invest some time in optimising your LinkedIn profile because many companies use a tool called LinkedIn Talent Solutions to search for candidates via keywords, location, industry and a number of other parametres.
To stand out from the millions of other LinkedIn profiles, you’ll want to make sure you’re maximising your relevant keywords.
The start of the year is a great time to set goals for the year ahead. We’re almost at the end of January so let’s focus on getting on top of your ‘to-do’ lists and work on improving your job prospects.
Many job hunters don’t realise just how important social media is when they apply to a company. One stunning statistic is that almost half of employers have decided not to interview a candidate after reviewing their social media timelines.
Your LinkedIn profile and your CV share some common attributes, but they also have some very real differences. What looks great in your online profile might not look so impressive when you push it onto your CV and vice versa, partly because they are different mediums, and partly because of what they are used for.
If you are serious about promoting your career prospects and sending out the right message to the key people, you need to have both working for you.