There’s no doubt that the tools for job hunters have improved over the last few years. Social media, with platforms like LinkedIn, are proving invaluable in helping careers grow across a wide range of professions.
The mistake that many job seekers make, however, is to simply upload their CV to sites such as LinkedIn – the truth is that this platform is a great marketing opportunity and you’ve got some prime advertising real-estate to play with.
Get it right, and it should draw potential employers to your profile and significantly increase your chance of getting that dream job.
Writing a CV can be difficult. For some of us, it’s something that comes naturally. For others, it’s the kind of thing that sends a cold shiver down the spine. Whether it’s your English reticence for blowing your own trumpet or simply that you don’t have a creative way with words, the truth you need to understand is that your CV really does matter.
Your LinkedIn profile is key to promoting your professional credentials online and relies heavily on search results to drive people to your information.
It’s a great idea to invest some time in optimising your LinkedIn profile because many companies use a tool called LinkedIn Talent Solutions to search for candidates via keywords, location, industry and a number of other parametres.
To stand out from the millions of other LinkedIn profiles, you’ll want to make sure you’re maximising your relevant keywords.
Working 9 to 5 isn’t the only way to make a living. The number of people turning to self-employment and contracting has increased by 25% since 2001 with no signs of slowing down. Despite the rise of the ‘gig economy’, contractors have been working this way for years and 70% of them do so out of choice instead of necessity – but is it right for you?